« Healthcare Highlights Attend Play4Kay and Support Breast Cancer Awareness The WVU Women's Basketball Team in conjunction with WVU Healthcare, the Betty Puskar Breast Care Center and the Mary Babb Randolph Cancer Center are hosting the annual pink game. The pink game, now known as "Play4Kay" regularly draws outstanding support from the Morgantown community. The lady Mountaineers wear pink and encourage their fans to sport it as well, in order to raise breast cancer awareness. You can wear pink, show your support, and attend the game for free! The Play4Kay game is Sunday, Feb. 16, 2014, at 1 pm at the WVU Coliseum against Texas Christian University (TCU). WVU Healthcare will be giving away 5,000 pink towels at the game to help pink out the Coliseum. Coke Zero is providing pink glow sticks for children. Coke Zero will also donate $1 to the Betty Puskar Breast Care Center for each 20-ounce Coca-Cola bottled product purchased at the concession stand during the game, up to $2,500. Click to download a free ticket!